smooth sailing is what we want

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Welcome to the secret shopping blog, our diary of the secret shopping world.

I wish I were a secret shopper today for the rental car company. It would have been an easy couple of dollars to earn. The routines went smoothly today when I dropped off my rental car. The staff members I dealt with all smiled at me and were friendly. They were all helpful. And they all protected my time by being brief and efficient.

When you deal with accompany whose routines are consistently smooth and whose people are consistently friendly, you get used to it and you don’t care to make a change. I am sure another rental car company could meet my needs. Another one might even save me a dollar or two. But it is not worth it for me to look into another company nor would I have a reason to go through the effort to switch.

When customers are pleased with you it is a hassle to switch. When customers are annoyed with you, it is easy to switch.

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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.