Shopping
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Here is an exampl of some comments from a recent secret shopping call for a storage facility. Just so you get a flavor of what we do.
“Geoff should focus his questions to get the end result of a reservation. He has a great phone personality so he can not only get the caller to come in to the facility, but also ask the caller to make a reservation. He can do this by stressing the limitedavailability to create urgency. Before Geoff gives the caller the price of the unit he should first sell his store and the benefits of storing with him. Then the caller knows what they are getting for the price. He also should ask if the location is convenient for the caller. Convenience, not just knowing the location is a great selling point. All of these questions lead the caller to the point of making a commitment to store. In closing the call, he can discuss any additional fees, such as lock. He should confirm that he has answered all of the caller’s question.”
Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.