Getting to know customers

The other day Natalie, Tron and I had a meeting with a prospective client. We went to a fairly new restaurant in town. It was a nice, dining restaurant. They brought us freshly baked bread and olive oil. The three of us arrived shortly before our client, so we had some time to chat and talk about some of the new projects coming up. When our client arrived we all introduced ourselves and began chatting. (In order to keep some anonymity, but allow you to feel familiar I’ll tell you that our client’s first name was Bob.)

When you meet Bob, you know from the start that he is a seasoned sales man. Not the cheesy, pushy kind that we stereotype as a used car sales man. Bob is the witty, quick on his toes type that could sell an Eskimo ice cubes. It was fun to listen to him and hear some of his catch phrases.

I think we all walked away from the meeting with a better understanding of each other’s business, and what our goals were in working together. We set up a future meeting, that is coming up pretty quickly, with Bob and his peers to give them a short presentation of what training and other services we are offering them.

Bob suggested that we use one of his locations as a prototype, in order to determine effectiveness, and work out any of the kinks. This is always a great approach to trying something new. It allows a business man to dangle his feet in the water before he jumps in head first. And it allows us to dazzle him with our services. We can build some wonderful loyalty this way and help him increase his profits, which would build loyalty with anyone.

I look forward to meeting with Bob again and working out a deal with him. He seems to be the kind of man who has a vision and knows how he’s going to accomplish it. He really makes it enjoyable to work with him because he gives us feedback as to what he likes and doesn’t. If we can change something to make life easier for any of our clients we are glad to do so; all they have to do is ask. It’s surprising how often a person wants something but never gets it only because they didn’t ask.

I feel it is important for not only the boss, but every level of employee to have a vision or goal of where they want to be in the future in their personal life, and within their company. And when you reach your goal you will feel a great sense of achievement, and be motivated to make a new goal. Before you know it you’ll be farther than you imagined.

Ta ta for now…
Sarah

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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.

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