» Business Methodologies
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Qualty Assurance in Service IndustryBy admin on September 11, 2008 | No Comments
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Simply put, quality assurance means assuring of the good quality one expects when he or she buys a product or service. Many companies have various names for saying that their products or services are up to the mark and you can rely on the genuineness of it. To establish this they stick on various badges and stickers and quality certificates on their products or at the entrances of their offices and stores. Many trade associations and independent standardization authorities have also fixed certain levels that the products must attain to get their certificates.
But the common person, you for example, find these certificates amusing. You do not know who certifies whom. You finally decide on the quality of the product by using it and this is what many companies, especially the ones involved in service industry look for. To them quality means client satisfaction and satisfied customer means good business. Though they get the certificates for the cosmetic attraction they know well that this is not the end in having good business. So they want to have their own quality assurance that they aim at themselves. It is like self control. The companies engage specialists to assess the quality of the service they are providing and the level of customer satisfaction. After all the service industry is dependant on customer satisfaction and staying ahead in the competition means giving the customer more than they expect.
To ensure quality assurance the companies have a unique service available to them. It is the service provided by the shadow shopping companies. These companies act as quality control laboratories of the companies. They device experiments, carries them out and draws the inference. And finally, they provide the solution for improvement. Unlike passing the products through a number of reagents and tests they take the test to the components of business, the staff. The employees who directly interact with the customers are actually the packaging of the service industries. The better they are the more will the customers get attracted towards the facility. The food in a restaurant, however good, will never attract the people if the staff behavior is bad.
A company with reputation for good customer handling needs no certification to flourish. But they are at risk too. They may not be the ultimate in client satisfaction. With time they might get over-confident and lose the edge they had. Or another company might get better. So they need to keep a tab on the goings on in the company to give quality assurance to its satisfied lot of customers. They employ these special shopping agencies who in turn appoint special kinds of shoppers to do the shopping or test the staff behavior at the various establishments. They are shoppers with a certain goal. It can be said that these shoppers are on fault finding missions. They maintain anonymity and go about shopping like any other person. They buy the products or the service available but actually they keep a vigilant eye on the goings on in the establishment.
After the visit they report the observations to the parent agencies who in turn evaluate the report to come to a conclusion about the state of affairs in the establishment. If they find something wrong they device plans to counter it and also advice the company that engaged them accordingly. If all is good then the lookout is for scopes of improvement. Whatever may be the result, it is extending the quality assurance to the customer which is the goal.
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Quality Assurance Services for Maintaining QualityBy admin on September 4, 2008 | No Comments
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Running a company is not an easy job and maintaining the quality is even tougher. The large companies have their own quality control units to look after this part. But what happens to the small companies? They go for the quality assurance service . These agencies provide complete solution for quality control and cover almost all the industries from the manufacturing to those providing consumer services. There are hundreds to choose from and the choice of rates are also many. The choice purely lies with the company employing an agency and they can choose according to their needs and resources.
The common problem of any company is maintaining its quality of product or service. Any fall in the quality will spell the doom for the company if it is not rectified quickly. The fall can be the result of anything from lack of proper customer relationship to the lack of resources and technology to sustain the growth that the company might have once experienced. The matter needs quick detection and the company may not be resourceful enough to maintain a full fledged quality control unit. So a good choice is to resort to quality assurance service . These agencies not only identify the faults in the system but also spell out the remedies to overcome them. In a way it can be said these service agencies are the friends of the industry and the ones most benefited are companies involved in providing services like, retail stores, restaurants, hotels, banks, etc.
When the business is spread over a large area like a whole state or the country, the quality control becomes a tough job and keeping a constant vigil on the entire operations is not only difficult but almost impossible. Even the large companies sometimes fall short of the correct evaluation due to the sheer size of their business. Any good quality assurance service is a professional outfit that is trained to identify and rectify the flaws in service of the customers.
One of the common methods employed by these agencies to test the service industry is the use of the anonymous shoppers. These shoppers are not the regular shoppers like you and me who just get into the neighborhood shop to buy some cereal or a toothbrush. They are the trained eyes and ears of the companies who pierce the service provided with the eye of a detective. They are set a scheduled task of identifying where the sales personnel are going wrong and where are they excelling in service. Accordingly, they are rewarded or retrained to get to that point where the service itself would attract the customers. Quality assurance service is all one needs to achieve this.
Finally, after all these statement of facts, one thing must not be omitted. You too can be a part of this quality control system. Just join in as a special anonymous shopper. The agencies that provide the quality assurance service also engage these shoppers to bring back data for them to analyze. This data is generated by these shoppers who visit the various establishments under surveillance, follow the guidelines provided the agencies and make their observation accordingly but not missing out the details that were not clearly stated in the guidelines. So if you are thinking of getting into such a job, be assured that the job carries enough responsibility to compete with a full-time job.
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Mystery Shopper Versus Customer SurveyBy admin on August 28, 2008 | No Comments
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Have you got the feeling that something is wrong with your organization? Are the numbers of loyal customers decreasing on a regular basis? If you are having doubts as to how your salespersons are treating your clients over the counter or on the phone, there are different approaches you can use to discover the truth. You can either opt in for a customer survey or use the services of a mystery shopper .
If you opt for the former, you will have to send questionnaires to your clients with questions about the quality of service they have received from your store. However, not all stores maintain databases of their clients hence for them the mystery shopper is the best bet.
While the customer survey might reach a customer after they have decided not to use the services of your business any more, the mystery shopper helps to nip the problem in the bud. These people keep an eye on your business and the moment they see anything untoward, they report back the same to you. This helps in the problems from aggravating and allows the organization to take preventive action before things get out of hand. The businesses do not have to spend extra time and labor in preparing and mailing questionnaires which saves quite a tidy sum of money. Apart from that, there is no guarantee that the aggrieved client will reply back to the questionnaire.
There are some schools of thought who argue that the data received via the questionnaires can be used to prepare charts which can come in handy to analyze the behavior of employees. This is based on the assumption that some particular employees behave badly all the time. If an employee behaves badly time and again, the questionnaire will be useless. While some clients might rate him as a good salesperson, others might state that he is the root of the problems. It might well be that the salesperson is not at fault and might have had some sour words with a particular client. In this scenario, the client himself might have been the cause of the tiff. Hence this type of reports can be quite confusing and might well end up giving positive points to an employee who does not deserve the same. The mystery shopper will keep an eye on the employees on a regular basis, if so required, and give the organization a true picture of the behavior of the staff.
The hush-hush spy is trained to observe and report back his findings without being biased. These people can get to the root of a problem and help the organization to take steps to rectify the same. Contrary to the views held by others, the data provided by these hidden spies can also be used to create a database or chart which will provide feedback to the organization and trace the root of the problem. No questionnaire can replace them. While the questionnaires are based on the inputs of the clients which might vary from person to person, the views of the hidden surveyor always takes into account the salesperson. If there are 100 salespersons in your organization, it will be impossible for the shoppers to identify a particular salesperson. This is one of the main reasons why the mystery shopper is preferred over the questionnaire.
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Work From Home Part TimeBy admin on August 23, 2008 | No Comments
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A home based business is a very good source of secondary income. If one wants to be his own boss and does not want to commute daily to work premises then he can opt to work from the comforts of his residence. A person who takes this career seriously can make good money. Though the firms that one works with do not impose any deadlines on anybody, one should set internal deadlines to deliver output that is quality and quantity wise superior.
Many people are opting for the home based business career. Ideally this career opportunity is suited for housewives and retired people who want to make some money for themselves. Housewives do not have the time to go out for work as they need to pay attention to their family needs first. Even though a lot of retired people are getting employed with different firms again, many of them are not capable of taking heavy work pressure. Hence they opt for this career opportunity where the work is relatively lighter compared to full time employment in offices.
A home based business is ideal for those people who want to stay away from office politics. These days the office environment is full of unhealthy competition. The bosses make irrelevant demands from their subordinates and one can lose his peace of mind. Working from home enables one to concentrate hundred percent on his own work and not be bothered about dirty office politics. Of course, there are offices which maintain a healthy work environment that nurtures progress.
The greatest advantage of a home based business is that one can work flexi time. One can carry on with all other work while working on the assignments. A person who is sick can also pull time to complete the assignments given to him. It may not possible for a sick person to commute to office, but he can always work from home to do some urgent and important work. Many college graduates and full time employees also take up the work at house opportunities. They attend their colleges or workplace during daytime and take up the work at house assignments in the evening.
Nowadays a lot of reputed firms are hiring out work to the home based business enthusiasts. One needs to have the necessary infrastructure to work from his residence. Often, one needs a computer and internet connection to work from his residence as most of the jobs are online. It saves office space and investment on machines and furniture. The firms usually employ the people who operate from home on a project basis and not as salaried employees. Hence, its responsibility and expenditure towards the manpower that it hires turns out to be for a short period of time. The manpower investment turns out to be lesser than it would be if it would hire people as full time salaried employees.
It is rather a misconception that such a work is inferior to full time office work. The work at home jobs demand as much intellectual powers and hard work as the regular office jobs. Rather in these jobs one has to work on his own and nobody will play mentor as in the conventional office jobs. However, there is an element of insecurity related to the work at house jobs.
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Paid Surveys – Unbiased Business EvaluationBy admin on August 9, 2008 | No Comments
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Elizabeth did a good job taking care of the things that she needed to take care of. She had a good head on her shoulders and always made the right decision even if it was a hard decision. She has had her ups and her downs but lately it has been her downs that have been more prominent.
No matter what happened to Elizabeth she always came out on top. Even when she was down, she found a way to climb out of the hole that she was in and made a difference in her life. At this time in her life, the reason she is down was due to a bad investment. She had committed some money toward some stock and then the stock price dropped lower than expected leaving her in bad place.
With Elizabeth being the head of a multimillion dollar company, it is not like her to make decisions like that that could hurt her financially. The good thing for her was that it hurt her not the company she represents. Still, she needed to get back on top and restore her financial security some how.
After the huge debacle, Elizabeth tried to do some research to find out what happened so this would never again happen to her. She found out that there many people that filled out a paid survey that gave their complete opinion about the service of her company. Also stated in the paid survey was that many of the past employees did not receive compensation for performing their job. This was a major blow to Elizabeth. She could not believe that she did not see this information.
In order to preserve the financial security of her company, she decided to get some people to fill out a survey on her company. She wanted to ensure that she was not being naive thinking all is well in her community. She ended up authorizing a paid survey to be filled out by over four hundred people. She figured to get an accurate view on how people react to their company would be worth the money she invested.
Luckily for Elizabeth, she was right. She found out that over half of the people that took the paid survey said that they would only use the services of her company no more than a couple of times. She gave the survey to a diverse group from different races, ages, and gender. The report showed her that her company did not do a good job following up on if they were any issues with their service. It also showed her that there was hardly anyone available to answer phone calls if the caller had a question.
Elizabeth was upset, but happy she conducted the paid survey experiment and made the changes necessary to ensure that more people could get assistance if they needed it. She assists her company in gaining more of a financial foot hold in the community. She just wishes she had made the right choices and did enough research to protect her own money. But as everyone knows, hindsight is twenty, twenty and she was able to recover her mistake in her life with a couple of huge payoffs months later. She did more research than she ever did and she found out that many companies pay people to take surveys on their service so they can improve. This greatly helped her make the right decisions concerning their life.
Start your Mystery Shopping Jobs today with our Secret Shopping Career Opportunities
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Using Mystery Shopping Services To Spy On RivalsBy admin on August 4, 2008 | No Comments
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You are running a popular establishment and have spared no pains to see that the best quality goods were stocked in your shop. You hand-picked the employees and they do not seem to be the root of the cause. The goods in your shop are stacked according to popularity and the recent additions are always at the front of the display shelf. Apart from that you have taken care to see that the shop is clean, the lightings and ventilations are suitable. In a nutshell, there is no reason why your shop should not run as per expectations.
The location does not seem to be the culprit since it is on the main street along with countless other popular business establishments. While strolling down the street you have noticed that one shop in particular seems to be drawing the maximum crowd. It is not that they have anything special, in fact the lighting is dim and even the stocks, from a distance, do not seem to be the latest ones. You clearly recall that one brand of shampoo had changed their color scheme to pink from blue, but over here you can see the shelf full of the blue bottles. Its time you called the mystery shopping service .
Contrary to popular belief that the mystery shopping service is used just to gauge ones personal shop, many shop keepers are nowadays using the services of the same to spy on the business establishments of their rivals too. Shrewd business people use a variety of tricks to run their businesses and at times not all tactics employed by them are fair. But, as long as the clientele does not seem to care or bother to complain, there is hardly any way that you can find out the reason why the crowd is flocking to the other shop.
What fishy things are they up to? It is to find out these things that business establishments desire the assistance of mystery shopping service to check out on their rivals. These folks act as normal customers and enter the business premises of your rivals and check out the shrewd policies that they are employing. The policies that are making people flock to that shop.
The personnel sent by the mystery shopping service will spy on your rivals and will note down the abnormalities that they are employing. There are some fair trade norms and it is expected that businesses adhere to them. At times there are certain things which cannot be protested against, but these things can be employed by you to outwit the other shop. They might be offering a greater discount than is the norm and in this case you can reduce the prices a bit lower than him.
The personnel from the mystery shopping service will purchase a bottle of that shampoo and find out why that stuff is still selling over there, while newer lots of the same are not selling by the owner of the shop who has employed him. At the end of a pre fixed number of days he will give you his report. Be prepared for a surprise. The other store is promoting the blue bottles of shampoo by telling their customers that the latest lot, in pink colored bottles, are not up to the mark and have been recalled by the company.
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Spies Assure Quality AssuranceBy admin on July 26, 2008 | No Comments
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There is a buzz in the market and the salesmen are extremely wary. They know that someone is keeping an eye out on them. Many businesses have started failing because of the lack of quality assurance that they are supposed to provide to their clients. If this was not enough, the rude salespersons that do not bother at all about the clients are another pain. It is the duty of these vendors to see that outdated goods are returned back to the manufacturer and fresh stocks stored in the showroom. But these people are more interested in chatting with their friends or just doing nothing in particular. They are assured with the knowledge that at the end of the month they will get their salary.
These vendors who do not bother about quality assurance need to be careful. The owners of most establishments are employing spies who mingle with the crowd and look after the proceedings in the shop. To all and sundry, they appear just as normal customers. They will look at goods, ask the salespersons to assist them and even purchase a few items. It is impossible to identify them in a crowd. He might be the person just entering the store, or he might be a member of a family who is chatting away happily while shopping. Unknown to others, one of them is keeping a discreet watch on the proceedings of the shop.
They are observing how the clients are being treated by the salespersons. Quality assurance just does not mean about the value of goods in the store. When people come to the store they should also be guaranteed of a pleasant experience while shopping. The ambience of the store should be comforting and that includes the way they are treated by the vendors. What is the value of a store that keeps the best and latest products if the salespersons are rude? What is the use of bringing fresh stock when these are not displayed up front and kept at the back of the shelf, out of reach of the shoppers? It is to keep these things in check that the owners of stores employ invisible agents.
People who visit a store regularly visit it more for its quality assurance than for any other reason. They know that they will get excellent stuff and will be treated properly by the staff. There are some small shops, mostly run by owners, which are more successful than the upcountry malls. This is due to the respect and attention the shoppers get from the salespersons. In this case the salespersons are the owners themselves and which owner would want to spoil their clientele. In fact it has been observed that owners who run their own shops maintain a friendly rapport with their clientele. This type of relationship ensures that the shoppers might even pay a bit more to purchase goods from those shops.
People love to give respect and at the same time they demand respect too. In order to survive in the competitive markets of today, businesses have to ensure that priority is given to quality assurance above all things. Once this is guaranteed, the owners can be rest assured that the flow of clients will never cease and they can put their attention to other things. The shop will take care of itself.
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How Quality Assurance Affects ConsumersBy admin on July 23, 2008 | No Comments
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How do consumers know that what they are buying is safe to use or to consume? When we buy toys for our children, we expect those items to be safe for our young ones to play with. We put our trust in the toy manufacturers to entertain our kids , and not injure them. When we eat food at the local Mexican restaurant, we expect the food to make us feel better, not make us sick with food poisoning for the next four days. When we do business with any company, we expect to receive good customer service and products or services that show a level of integrity that makes us want to come back again. So how do we know that the things that we, as consumers, purchase, whether it is an item or a service, are going to be safe for our families, and safe for us? The answer can be found in quality assurance .
Companies are hard pressed by our society to deliver the goods. We are an impatient bunch here in the United States. We want what we want, and as soon as possible, built to our specifications, exactly. In their haste to fulfill our every consumerist desire, companies would get lost in the hustle and deadlines of getting the products out to the store shelves, and safety could be compromised as a result.
Quality assurance is the means by which each company oversees the production of the products or services, and puts them to the test. The testing measures the level of consumer safety, firstly, as no business wants to be responsible for accident or injury as a result of poor production practices. Secondly, quality assurance measures effectiveness and customer satisfaction.
In businesses where there is no concrete product, such as a telephone service of some kind, quality assurance is the yardstick that measures the effectiveness of the interaction between customer and representative, the overall effectiveness of employee training programs and the ease with which all of this comes about. Face it, we all want quality products. Shoddy workmanship, poor employee working conditions and a lackadaisical attitude thrown about by company owners are just some of the reasons why the safety and effectiveness of a product or service might be compromised.
It takes effort and dedication to enforce high safety standards within the framework of a company or an industry, but it is a necessary part of our consumerist society. Without it, unsatisfied, sick and even fatally injured customers would be the norm, and many more injuries and illnesses would be present than we currently bear witness to. Of course, sometimes things slip through the cracks, as the recent salmonella outbreaks have shown us, but imagine if there were no safety standards at all? We are lucky in this country. We are lucky that there is a higher standard of quality assurance in the workplace and in the industry practices that are such important parts of our families lives.
Putting our faith and trust in a company is all too easy to do, until something goes wrong. But here in America, the consumer capital of the world, we do trust, sometimes blindly. Perhaps we should be more proactive in our own right, and not be so apt to consume without taking into consideration the risk involved for ourselves. It is, after all a two way street.
Most businesses do their best to insure safe practices and work environments. And we trust that to be so. But it is ultimately our responsibility when it comes to what we choose to purchase and consume. Buying cheaply made, bottom of the barrel products and services for our families could be a precursor to illness or injury. Perhaps a little quality assurance of our own is the key. Buying from local, reputable business owners whose business practices you can see and measure, rather than goods imported from half a world away, is a great first step.Tron Jordheim , director of operation at PhoneSmart ( a subsidiary of StorageMart ) will be interviewed by Syndicated News on 7/23/2008 6:00 PM. The topics of discussion will include Self Storage , Secret Shopping , property management , Self Storage Advertising and Self Storage Marketing .
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Quality Assurance Is Final JudgeBy admin on July 15, 2008 | No Comments
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Have you checked out the carton of milk in the supermarket? Read the print on it and there are bound to be some lines of text that specify about the class of the packed product. You are not only informed about the manufacturing and expiry date along with the batch number, but there is mention of the grade of the product which compares with a certain set national and international standards. When you are spending your hard earned money to purchase a product you need to be assured that you are getting exactly what you had paid for and what is specified on the label and nothing less. Quality assurance goes a long way to guarantee the customer that they are getting their moneys worth.
Most of the leading manufacturers use specialized quality assurance software. These programs have analytics and tracking along with reporting features. Data is fed into these programs which contain the parameters of the product being inspected and it is the job of the software to see that the products adhere to strict performance parameters. While most of these programs are tweaked by the software specialists to adhere to a particular product, there is some software which can be fine tuned by the end user so that it can check different products manufactured by them. Since the same company may have different products and they might have different criteria to determine their class, it makes sense to go in for flexible software.
Distance education is another sphere where quality assurance plays a big part. The general criterion is that the educational institutes should dedicate a minimum number of hours each semester for their courses. Apart from that there are other guidelines which specify that the students learning via these online courses should have ready access to online as and when they require.
Decent online education programs should have complete details about the courses they provide along with the fees they are charging for the same. They should also state whether they are accredited or not. Education plays a major part in determining the future of a person and an improper education might make or break their career. Hence these guarantees play a major part when one is opting for an online education course. Quality assurance is getting much importance in this sector and strict measures are being adopted to meet the standards.
You have just seen an advertisement about the latest mini MP3 player and have been bowled over by its capabilities. If the model can do a somersault while wearing the same and enjoy the music at the same time, there is no doubt that it will not let you down while you are jogging. Apart from that, the ad also states about the number of playing hours that you can expect from a fully charged battery. You must have also come across ads of mobile phones dropping from a height of 10 feet and yet functioning properly. Do not be taken in by these ads for they do not always portray the truth. Look for the quality assurance details in the packet that accompanies these products because that is your sole guide about the excellence of the product. To keep it short and sweet never judge a product just by viewing its advertisements. Ads have to be flashy to promote a product.
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Will A Tight Economy Break Self Storage Owners?By admin on July 9, 2008 | No Comments
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Self storage owners are playing a game of chess with the economy. One thing is for certain, people have less money to spend. It may be that gas prices have eaten up all of a familys discretionary funds, or it may be that families are uneasy about the market and just not comfortable to commit to another monthly rent.
Still, people move and relocate, and unfortunately, lose their homes in a financial crunch. That means that houses of furniture will be packed into trucks, moved across town or across the country, downsized to a smaller home or apartment or even at risk of being abandoned.Theres no doubt about it, a reasonably priced storage unit in a nice location will be a refuge for a frustrated mover. But the question remains. What will a downward economy mean for the self storage rental industry?
It means that it is even harder to make a reservation for a storage unit and earn the dollar of your customer. Consumers are not only a little pressed for luxury expenses, they are smarter too!
A self storage customer from fifteen years ago, when faced with the immediate need of storage, might have just walked in the door of the local facility. A self storage customer from ten years ago had a few places to choose from, so they picked up the phone and called around. Todays self storage customer will search the internet and look for a bargain, make a short list and call two or three stores. However, they will not be impressed by sub-par service or managers answering the phone a mile a minute so they can hang up.
Today, the value of a self storage customer is golden to an owner. Each prospect means the difference between profit and loss. So how do you make sure you are treating each prospect with excellent customer satisfaction and a foolproof sales strategy?
Mystery shopping services allow you, the self storage owner, the unique opportunity to hear and see and evaluate exactly how your managers care for your customers and prospective customers.
Yes, the last thing you want to hear about in an uncertain economy is spending more money. However, you will have to fight that same battle with your self storage customers in order to earn their rental agreement. If your managers are hesitant, unconfident, or do not know how to fight that battle on the front line, then how will your revenues and occupancy rate increase. For that matter, how will you even keep it maintained?
Mystery shopping services are designed to train your managers and encourage them to utilize sales techniques that will win over the hard earned dollar of your next tenant. Mystery shopping services also monitor and coach your staff about the customer satisfaction issues that may arise.
For example, if your mystery shopping services find that your manager often lets the answering machine pick up the phone, then you would have good insight into why no new tenants are signing up.
On a side note, if you are relying on the answering machine to sell your storage units, you should consider a call center based on all these same principles – you will not gain or maintain without the proper systems and team in place.
Mystery shopping services will help you develop and coach your staff into a highly effective sales team. Together, you, your staff and your mystery shopping services will ensure that self storage remains, and that your business is still standing, while other competitors who were not so wise as you lose renters and run the risk of going under.
