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Earn Free Stuff As A Shadow ShopperBy Staff on June 18, 2008 | No Comments
You take your family out to a fancy restaurant while carrying your designer handbag. The cost of the dinner and the bag is free. Well, free after the company that hired you to be a shadow shopper reimburses you.
Many companies hire shoppers to check on their staff. The company wants to find out if their employees are doing their job correctly. They need to know if the waitress is pleasant and responds quickly to the diners needs and if the chef cooks the same as for a regular customer as he does for the restaurant owner and management. That is why they hire these shoppers to do checks as a regular customer.
The company who owns the restaurant pays you to dine there and pays for your meal in return for your honest feedback on your experience.
Other service companies hire shoppers as well. Carpet cleaning companies reimburse you to get your house carpets cleaned. You get free pizza working as a shadow shopper for the pizza delivery companies. Who does not want free pizza?
Other ways to get your bills paid are by filling out surveys. The surveys are simple often comparing products or your dislikes and likes about a product. You can get your bills paid or get great gifts in return for participating in the surveys. The company is doing market research for their product and building up their customer profile.
You are paid for your time with gift cards to major retailers and grocery stores. Sometimes you can earn gas cards or electronics. Some companies give away free vacations. There are companies giving away free gym memberships and others who give you a years supply of pet food. All free just for filling out their surveys.
Filling out the surveys will take a bit of your time. The same is true for the any type of shadow shopper assignment as well. With the shopping job you will be required to fill out a report on your computer detailing your findings before you are reimbursed and paid for your time.
You will receive notification of any assignment available via email. You choose which jobs you want to do. The jobs pay from 10 dollars to 60 dollars or more. Companies reimburse you for purchases or any services you receive as well as cash for the report you turn in.
Restaurants, retail stores, gas stations, banks, fast food chains and hotels need the services of a shadow shopper to make sure their services meet quality standards. You are an independent contractor working for a shopping company that is hired by these businesses for your services.
There are many companies to apply to. The jobs can be found on the internet by doing a search for legitimate shopping jobs. Beware of scams. Never pay a fee to sign up and be wary of checks you receive before you do a job. These are often scams.
Sign up with several legitimate companies to get a variety of assignments. As a shadow shopper you can choose what type of shop you want to do. Some companies will provide training for their shoppers. The shopper assignments are not limited to the big city. There are big demands for shoppers in rural areas too.
You can earn free meals at fancy restaurants, fill you car with gas for free and have a designer handbag without costing you when you work as an evaluator for a shopping company.
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Curing The Common Cold of ComplacencyBy Staff on June 17, 2008 | No Comments
Here in the world today, no one has the cure to the common cold. Now, some would say if you take different medicine the way it was prescribed on the label you will get better. On the other hand, you may have some relative that believes in their home remedy that if you hop up and down on one foot, flap one arm like a chicken, while using the other hand to feed yourself egg yolks, you will instantly be cured. While the second option is fun, most people will just try to take some medicine or just try to let their immune system do the job it is supposed to do.
Just like the common cold, there is no cure or way to ensure that your company will be around in the decades to come. To most readers, this might sound like an extremely harsh thing to say, but it is reality. No one business is guaranteed to be in business in the future. For this reason, many companies are racking their brains trying to figure out how they can stay around in their community.
You will see some people do all sorts of different ideas or schemes in order to keep their business out of the red. Some people have huge sales every week, where they put out balloons all over their building. There have been companies that send out flyers or go door to door to get people through the door of their business. No matter what idea they come up with, they still will have issues if they can not fix the internal workings of their sales staff. Having an effective team of individuals taking care of the clients and their businesses will dramatically affect your bottom line. To most people that is not a secret, but some companies are learning the hard way and are being bought out by larger companies that get it.
Most of these successful companies get the idea turn to a mystery shopping agency that can help provide some quality feedback. The thought around a mystery shopping agency is to evaluate your business and through either a report or face to face contact, give you what they found. Let us look closer.
Just think how it would be to have a company that you partner with that can help you enhance the performance and profitability of the companies the work for in a specific, measurable and intense way. There are many agencies out there but not all the ones guarantee their work or your money back. Not all the companies will give them a confident recommendation to use their services. There is a mystery shopping agency that can provide proof of the previous sentences to you and more.
When looking for a mystery shopping agency , you have your work cut out for you. As stated above there are many companies that state what they do, you just need to verify it. There will be fees associated with the different services they provide as well, so you have to see if those services fit in your budget. Sometimes, depending on the current situation of your company, you might have to decide whether or not you need to pay more to get an instant result.
No matter what mystery shopping agency you find, there is one important part that you must follow in order be successful. Now, as far out as this may seem, here it is. The information that you get from the mystery shopping agency , in order to make it worth your time and money, should be used it to make a difference in your everyday business life. When you get information from them, it can not just sit on your hard drive or in a file folder never to be seen again. Your associates need to see how they are doing and it is a great performance management tool for your business. You could sink or swim based on what your clients hear about the service you are providing for them. Most people would like to have the method to improve their business. Having a mystery shopping agency on your side can make a dramatic improvement to your business if you allow it to what is meant to do.
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Ingredients To Great Quality AssuranceBy Staff on June 16, 2008 | No Comments
Having had training for quality assurance service is a good thing, but you do not necessarily have to have it in order to be good at it. There are always things that you can try to do to improve your work performance, no matter where you are employed.
Most obviously, excellence is one of the first major things to think about when trying to perform quality assurance service . That goes for everything you can think of, from the product, to your performance and treatment of customers. It seems to automatically translate into trust when a customer sees that you are 110 percent devoted to the value of your work and work environment. And even if you cannot control the value or type of products you promote or sell, you can try to ensure that when it reaches your hands, it remains in good condition from there on out. When a customer walks into any store or business, they will want to know, even if they do not need it, that there is someone who is available and very willing to help them at all times. This is part of the excellence of a persons job, making themselves available for this type of thing.
Being sincere is also one of the most important things to quality assurance service . Most people will be able to immediately spot if you are sincere about both your job and the things you are telling them about the products. If you are not sincere about these things, and a customer sees this, it is highly unlikely they will choose to buy from you or your company. You should not have to lie about a product, or even beat around the bush about what it is for or the advantages that a customer might have in purchasing it. If you thoroughly know your product, sincerity should be no problem at all, and you should constantly be ready with the information any customer might be seeking.
This leads to another important thing, knowing your product. This is definitely a huge part of quality assurance service , and should never under any circumstances be overlooked by any employee of a company, whatever their particular job is. Everyone within the company needs to know the product or products as well as they possibly can. For instance, if you are selling lawn mowers, you need to know what kind of lawn mower it is, as many of the parts as you can, the brand of the company who manufactures it, the speeds or levels it may have, and any other additional information about it that a customer might ask or need to know before purchasing it. A good way to gauge how much you need to know about a product is to pretend that you are the customer for a moment. Ask yourself what you would want to know about a certain product or item before you went to the trouble and expense of buying it. This is usually a fairly good indicator or how much information you need to have on the item.
Lastly, just simple smiles and friendliness are one of the best tactics when impressing customers. As a customer yourself, you know that a frown or a rude or indifferent attitude from an employee trying to serve you definitely puts you off, and makes you not very anxious to return to that company again. So add a smile and a good attitude to all of the above advice and your quality assurance service should be great.
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Quality Assurance – Secure A Good ReputationBy Staff on June 14, 2008 | No Comments
In this world today, having your own business or being someone in power to make the decisions within a business, is not an easy task. You have to be on top of your game constantly in order to succeed. One or two off days and you might lose out on some potential income or profit. As of now, no one out there has the formula to perfect success all the time.
You might see different types of media that talk about how to be successful based on someone elses successes and victories. As we all know, no one is the same as another person. So why would you try to base your success of off another person? Now, there can be similarities and you could use some of their tips to benefit you. In the grand scheme of things, you have to create a plan of action to make a profit that works for you. If you have clients that buy or use your services, you make a profit if you monitor the expenses you have. Many companies are turning to the idea of quality assurance to monitor how their clients are being taken care of.
There are many different ways that you can involve quality assurance into your company. Some companies monitor the in-store interactions of their associates and the clients, you can hire another person to specifically train and coach your associates, there are ways to monitor the quality of the products or services you sell or you can hire a company that specializes in quality assurance to create a plan for you. No matter which way you proceed, you need to be consistent.
With some companies monitoring the interactions of their associates, that can come in many forms. You can hire a company that specifies in shopping you and giving you feedback on what they saw and heard. This is one of the best ways that companies can see what areas they need to work on. Still all in all, you need to be consistent and have a plan on how to use the information that you find to make a quick change on your opportunities.
There are people out there that specialize in coaching and motivating people. By keeping people motivated, they will deliver the same quality that you expect from them. You are paying your associates to do a good job, so why should you expect anything else? You might be able to save some money to the bottom line and find someone within your association that can perform this duty and maintain the quality assurance of your company. They should be able to coach on the fly, track performance and help create plans to improve on the people that are currently with the company as well as those that will soon enter your company.
If you search on the internet, depending on your area, you can find companies that specialize in quality assurance . Not all areas have companies that do so, but if you do, it would not hurt looking into what they do. They might do some of the services that were listed above and they could do way more than you expected. By finding these companies, you can open up your company and your share holders to a whole new world of growth and opportunities.
Any option you decide to proceed with depends on your own personal style of business. No one out there is the same, because if so, there would be little or not employment opportunities in the country. Taking ownership of the quality assurance of the products or services you provide is the key to your success.
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Free Hotel Stays and Perks By Secret ShoppingBy Staff on June 13, 2008 | No Comments
Providing good customer satisfaction is important for any business. The owners of a business rely on research to tell them they are providing good service. The research is done by a mystery shopping service .
These companies provide anonymous evaluators to come into your business, acting as a real customer. They purchase products and services while evaluating the service they received. Companies hire the mystery shopping service to help them determine customer needs and ways to improve. The service can be hired to monitor an employee who might not be providing good service.
One industry that relies on this service is the hotels. They work with the service to hire shoppers to assess customer satisfaction, how satisfied guests are, the loyalty of the guests, product quality and other needs as they are requested. The shopper will evaluate staff including the front desk, restaurant, and bar and catering facilities, gift shops and reservation staff. The shopper may pose as a guest to report on the cleanliness of the room, the availability of towels, shampoo, tissues and other necessary items.
Hotel owners are grateful to the shopping industry. The owners and management learn what areas of their business needs improvement. By posing as a normal hotel gust, the professional shopper receives the same treatment as any other guest without being recognized as an evaluator. An anonymous guest gives the company a realistic view of staff behavior and daily operations.
The shopper completes a written report narrating their observations. The evaluations are used to gain an advantage over their competitors. The reports help the client of the mystery shopping service improve their training and recruitment of employees.
There are many companies who provide a mystery shopping service to hotels. Doing a search on the Internet will turn up the leading companies who offer services to upscale hotels.
Hotel evaluations are a large and competitive industry. Some hotels will use an in house shopper to maintain control over the visits to different locations. This is not the case with all hotels. These hotels contract with an outside service to provide the shopper. The shopper is compensated for their work after an accepted report has been filed.
Some of these shoppers are hired to evaluate local accommodations, without the need to travel out of state. The hours are flexible providing an extra income. Most hotel shoppers work part time while working full time at job, raising a family or going to school. The pay ranges from 50 dollars up to 300 dollars per assignment.
Service that exceeds the customer expectations is a key to any successful business. Many large hotel chains hire a shopping to stay ahead of the competition. The shoppers specialize in assessing the operation of hotels. The evaluators are independent contractors making anonymous visits to a hotel. They give a thorough review of the experience and services received.
It does not matter whether your business is product or service related, providing excellent service is necessary. Hotels, restaurants, financial institutions, retail establishments, theaters, eye care professionals and all other industries will use a mystery shopping service at some point. The evaluating company provides businesses necessary research in the market to make improvements for their customer experience. The shopper provides an unbiased view and recommends improvements through the report. Both business and consumers benefit from these services.
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Secret Shopping Raises The Bar To Stay AfloatBy Staff on June 12, 2008 | No Comments
Sales industries, while seeing some growth over the last quarter, are uneasy about the tight pocketbooks of most consumers. Consumer spending is being cut because families do not have extra money to go out to eat, buy new clothes, make those renovations to the house or go on vacation. Their extra money is going into the gas tank and maybe paying loans with raised interest.
It has become more important than ever for a sales based business to capture every opportunity. But does a business manager or owner have to just blindly trust that all his associates are doing their part to make every customer count? No, he can use secret shopping services to give him a true, unbiased opinion of what sales opportunities are being lost.
Keep in mind that the most effective secret shopping services go beyond reporting if the associate said hello within 10 seconds or if they had their name tag on. All those practices can be controlled without needing an outside expert to tell you so.
Secret shopping services should be sales focused and this is where the quality control and shopping industry must go if they want to stay in business with businesses who are pressured to cut spending. Shopping services have to report on habits and techniques that are working to the advantage of a sale and also critique those which are not. That is what makes successful secret shopping services .
Consider this. You are the manager of an Ultimate Buy Electronic store. There may be 5 to 10 associates on the sales floor at any given time. You cannot possibly listen to all of them, all of the time. You have not been meeting your budget goals and you see customers walking out of the store without a purchase in hand.
The latest shopping service report showed that Jane had her shirt tucked in and greeted the customer within just a few seconds of being in the home theater department. The shopper report shows a check mark in the field indicating that Jane asked if the customer needed any help. The report also shows that the shopper asked about the comparison of two TVs and Jane told her the difference.
What are missing from that report are the sales details. Did Jane genuinely offer to help the customer or did it seem she only asked out of obligation for her job. Did Jane offer to demonstrate the two TVs to the customer and find out what brought them in to look at TVs. Did Jane use any closing questions or also recommend accessory products or the extended warranty? Did Jane connect with the customer and close the sale?
We sales managers have been conditioned to look at reports from our secret shopping services for a few quick seconds and then hand them over to our associates. Do we realize that we are missing pieces of the puzzle? We have the framework, but we can not see the whole picture without knowing the sales specific details of our customers experiences.
The quality control and shopping industry does have a few providers who offer these top notch sales shops. Will they become the last man standing as other businesses realize they are paying for less than quality shops or will we sales managers continue to look at ineffective reports and be none the wiser?
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Types Of Self Storage CustomerBy Staff on June 11, 2008 | No Comments
The self storage industry recognizes that there are many different types of shoppers. It is the managers responsibility to determine which type of shopper that they are talking with and what their needs are for storage. This can sometimes be very difficult when the contact with the shopper is by telephone only. Self storage managers realize that many consumers call around to various locations to check prices before they decide which storage facilities they want to visit. They also realize that some of these callers may not be actual customers, but those who are providing a secret shopping service and get paid to shop the facility on the level of service and information given to the pretend customer.
The Secret Caller
There are companies that are paid to provide a secret shopping service for many self storage facilities because the industry demands each business stay on top of any changes. High levels of competition contribute to each facility striving to provide the best level of service possible, give the most appealing specials, and provide a location that is clean, secure, and easy to use. It is true that managers must first be able to take a basic telephone inquiry and turn it into a visit by the consumer to the desired location. It can be difficult when there are so many options and facilities for the consumer to choose from. The telephone call is the first impression that the facility can give the customer. This is where a good secret shopping service can be an asset to storage managers. It gives each manager a chance to unknowingly practice their customer skills on a basic inquiry call and to receive an evaluation by someone whose job it is to call the facility and secretly inquire as if they were a real customer. This evaluation can show the manager any areas to improve upon. Once managers begin to show improvements in the desired area, another shop may be completed in order to see if the changes the manager made are effective. The secret shopping service provides a way for managers and personnel to continually improve in any area of the call which can help the manager improve in other areas such as giving a great site tour of the location and bringing more consumers to the actual location.The Known Caller
A good secret shopping service can truly define one facility from another. Those facilities that choose not to hire a service such as this may not provide an enjoyable level of service to consumers that they would like. The managers at these other locations may have some experience that can help with telephone inquiries. However, they may not have the skills necessary to help that consumer understand the importance of physically visiting their facility. Storage managers, with the right training, can help most to understand the value in a site tour and the value of storing at their facility. For many new customers, a manager with these characteristics can be a knight in shinning armor. There have been many times a customer has been in a bind and needed storage. They have called around just to find that many places are sold out or that storage can be a costly adventure. Self storage managers are good at helping the customer determine their exact need, the right size and helping them with a special they will really benefit from. No, one does not have to have a good secret shopping service in order to provide this exceptional level of service, but it is crucial to providing the same on-going level of service to all those who inquire about storage. If the customer chooses not to store at that time, they are more likely to keep the facility in mind that made the best impression.The Service
Telephone sales can be difficult because one does not know who is on the other end of the call. It does not matter to storage managers if the caller is a person conducting a secret shopping service or if they are a first time inquirer. They caller will be treated the same. Self storage managers provide great service, attempt to meet the consumers needs, and invite the consumer to come and see the facility for themselves. This has proven to be the best course of action. Nine times out of ten, the consumer will store at a location that makes them feel secure and at ease. What would be better than storing at a location where the management is great, the deals are even better and the experience is second to none. Those companies who invest in a shopping service can truly benefit which will result in higher profits and more customers coming into their facility to store. -
Use Secret Shops To Add To Your IncomeBy Staff on June 10, 2008 | No Comments
Many businesses hire researchers to evaluate the performance of their business from a customer point of view. Shoppers are sent on assignments by a mystery shopping company that has been hired by these businesses. This service has been around for many years as an important instrument companies around the world use. Recently this industry has become a growing and popular source of additional income for many. There is a lot of competition for these easy jobs. Someone wanting to become a secret evaluator needs to find a legitimate, reputable company to work for.
The mystery shopping company you choose may not be the same as all the other companies. You will need to research different companies by comparing the shopping assignments, the pay and their reputation within the organization. There are more than 400 of these research companies in the United States and many others in around the world.
You need to be aware of scams by some deceptive companies. There has been an increase in these companies scamming individuals in the past few years. One such problem has been the fraudulent cashiers checks that are paid to the shoppers. Some of these companies will not require a fee to become a shopper but fail to reimburse the shopper when they have completed their assignment. There are few signs that an offer might not be legitimate. You receive money from them before agreeing to shop and it is an extremely large amount. You receive a check or cashiers check from another country. Be wary of a check with differing names on the check and the letter received. You searched the Internet for the company and could not find them or they were not associated with mystery evaluating in any way. Another signal is the assignment you were given was random and generalized. Another sign that the company is a fraud is the number for the company is a cell phone.
A true mystery shopping company is a legitimate organization that employs top quality researchers and clients, does not charge a fee to join and take researching services seriously. The company should provide a necessary service to businesses and have the shoppers best interest in mind.
Research several companies learning about their history. How long has the mystery shopping company been in business? What types of industries do they typically service? How many clients do they have? What are payment terms and reporting expectations? Do they have a customer satisfaction team available to answer any questions? Spend the extra time to investigate before signing on.
You can find a mystery shopping company by reading blogs and searching the Internet forums for these types of companies. You will be able to read from other real shoppers about their experiences and companies looking for evaluators. The people on these blogs and forums post comments on companies to avoid as well. Many companies accept online applications as well. Research companies at libraries and bookstores. Get recommendations from other shoppers.
You should be able to read actual references by the clients of the company. Feedback given from hotels, retail shops, restaurants, theatres and other businesses who use the companys services offers the would be shopper insight into the various types of companies that will work for them.
The growing field of providing shopping services has grown in the past few years. Companies need evaluators to help find the areas of their business that need improving. They find these shoppers through real companies that provide the services.
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3 Ingredients to Self Storage Secret ShoppingBy Staff on June 9, 2008 | No Comments
Self storage facilities are used to getting a lot of calls. This is also true during peak seasons and times during the year including summer time and the end of the month. Many times the facility gets calls from consumes that are inquiring about storage with a genuine need. Other times, the facility may get a call from a person whose job it is to secretly evaluate them in a number of different areas. These calls can typically be harder because the shopper may not be forth coming with the information necessary to determine a need for storage. This type of shopper usually belongs to a company that specializes in secretly shopping stores for information without the intentions of committing.
The Purpose
The purpose of a secret shopping company is to routinely evaluate the level of customer satisfaction that the manager of a particular facility offers to outside consumers over the phone. This call is completed routinely, as stated before, because it is important for the manager to practice and try to improve in any area that he or she may need to work on. The important thing to remember is that the manager will recall what aspects are necessary to mention to each caller in order to prevent any surprises for the consumer. This shows continual improvement in the personnel and facility, and will result in a better first impression with most consumers. The secret shopping company ultimately has one goal. It is to help the facility that employs them to improve. Keep in mind that this can mean that the improvements can be in any area of the call including the basic flow and transition of the call. The specialized service that the secret shopping company provides, allows for a lot of experience to be shared amongst those that make the shopping calls and the managers at each location.
The Call
The steps to a great self storage call are simple in nature. It is desired for the greeting by the manager to sound enthusiastic and happy for them to be answering the phone. This immediately helps the caller to fell comfortable and confident in the person assisting them. It is also important to make sure that the person has called the right location and one that is convenient for them. This can ensure that the caller did not incorrectly dial the telephone number thinking that they have called another, more convenient location. The manager has a chance to help the customer decide if the location is nice and convenient for them. The employee for the secret shopping company must be able to confirm that they know where the facility is so that the manager does not know that they are not in the area. This is where the call can get trickier. The shopper must keep their true identity a secret while they portray themselves to the manager as just another inquiring customer. It is the managers choice as to which aspects of storage and the facility he or she chooses to mention to the caller. Size, price, specials, move-in information, and features are among the ones that should be mentioned to every caller. This is also true if the manager suspects that they are being shopped by someone employed with a secret shopping company .
The Evaluation
The evaluation of a self storage call seems simple, too. The experienced shopper most likely has a lot of guidelines that help them to accurately evaluate many aspects of the call in an unbiased way. The greeting is first and foremost. It is the first impression a consumer gets once they dial the facilitys number. If the manager does not sound like they are happy to be there or too busy to get the customer the time of day, then the consumer is not likely to even come to the facility for a site visit. The manager must earn points and does so by mentioning and covering as many aspects during the call that the caller will allow. Depending upon the type of shop the secret shopping company is conducting, there may be a chance at the end of the call to talk about what areas of the call needed improvement. This type of call is called a responsive shop. These are very important because the manager gets an immediate chance to see their needs for improvement rather than waiting for the secret shopping company to send the evaluation to them.
The reality is that managers do not always know who is on the other end of the telephone when they receive a call. It could be a consumer who is new to storage, a current tenant, a past customer, or a secret shopping company . Regardless of the type of caller, the manager must remember to give as much of the information that the consumer will need in order to determine their need for storage. It is imperative for them to learn from each evaluation and grow in those areas that do need improvement. This will help the manager to become more successful and the facility to provide a better level of customer satisfaction for everyone inquiring about storage with them.
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Secret Shopping – What Goes On Behind Closed DoorsBy Staff on June 7, 2008 | No Comments
Do you really know what goes on at all the branches of your business? Do you know without a doubt that every employee is following specific guidelines and being sociable and informative to customers? Are your employees being aggressive or are they just standing behind the counter waiting for the customer to come to them? These are all questions that can be answered very easily. Mystery secret shoppers are a helpful tool that many companies now days utilize. Many times the company you hire these people from will give their mystery secret shoppers special training specifically to do the type of job you are looking for. This means you can relax and know that the quality of your company, something that is one of the most important things about your business, is in good hands.
If you have a business that has been around for any length of time at all, you will undoubtedly have heard of mystery secret shoppers . These are people hired especially to masquerade as true customers in any given business in any needed location. They go through a typical customer experience in your place of business, taking note along the way of various things that they are trained to watch for. Among these things is the quality of service they receive from the employees that you have hired. Also, they remain alert for the cleanliness of the establishment, the general order and smoothness of the service they receive, etc. Many times a company will work with you on an individual business so that you can outline certain criteria you may have in mind for what you wish mystery secret shoppers to look for in your stores.
After the mystery secret shoppers have come and seen, they will go and write. That is to say, they fill out detailed questionnaires about your particular place of business that will in turn be sent to the company they work for, and ultimately to you. The turnover is extremely fast in most cases, many times less than 48 hours, so you will not have to wait long to see results.
Hiring this type of service helps you, certainly, but you might wonder what other reasons you could possibly have for employing such methods. Just imagine for a moment, once you receive the results of a survey, you can go over the points of utmost importance with your other supervisors and staff. This will of course let them know the areas that need improvement. There is no arguing with something like this. You may be the manager or supervisor, but the word of an actual customer will many times hold more weight and value with your employees, making them see the situation in a more realistic light. Also, knowing that there is constantly the possibility that someone is in their midst, unknown to them, observing their movements, will put your employees on their best behavior all the time instead of merely when you are visiting the branch.
Of course, there will be areas, hopefully, that will not need improvement, but that are above average. In this case, the benefit would be that you may reward employees who are working above and beyond the companys expectations. This boosts employee morale, thus improving employee performance and excitement. A happy employee means a happy customer, and a happy customer means more sales, and what could be better for you?